Analytics Best Practices,Shawn Reed

Two Words to Remember in Analytics

Throughout my analytics career, I have worked with countless companies around the world; companies of every size, and from every imaginable industry. And yet, despite their differences, many of them forget the two most important words in analytics: “early” and “often”. To explain, I come from a software development background, specifically web development, where projects and deadlines are controlled by a number of individuals and groups, each with different interests and agendas (i.e. -...
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