Jennifer Veesenmeyer

 

Stratigent was recently engaged by a global company to analyze lead generation forms across more than two dozen company websites and microsites. Although many of our findings were specific to that client, several key learnings would be valuable to any...

Similar to baseball season, this summer’s Pimp Your Reports Workshop Series is in full swing! We already conducted a...

It’s hard to believe it has been a year since we first kicked off the Pimp Your Reports Workshop Series. For those of you who are unaware, Pimp Your Reports is a...

Beginning February 10th, 2009, Stratigent will be expanding its popular Pimp Your Reports: Executive Dashboards & Reports workshop series to become a six-city nationwide tour. Stops will include the following cities and dates:...

Reports are the primary way we share web insight throughout our organizations. Unfortunately, they can be very time consuming, and in many cases, no one reads them anyway.

However, great reports...

Congratulations to Jim Sterne and the eMetrics crew for another great Marketing Optimization Summit. The keynote speakers were some of the best that I’ve seen – James Robinson from The New York Times, Mike Marvel from Home Depot, Joe Megibow from Hotels.com...

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