John Morse
Having voice of customer (VOC) data is great for getting more of a personal feel for what customers think as they navigate and use the features on a site. Some great insights that can be analyzed for VOC are comments, user ratings, recommendations, and overall...
When partnering with a company during the launch or updating of their website, the process can be expedited if the company utilizes a Solution Design Document (SDD) from a tracking implementation standpoint. There are many benefits of using an SDD, which I will...
