KPI’s (Key Performance Indicators) for online media marketing are used to measure the web successes of brands. Some KPI examples for Facebook marketing include: comments, “Likes” to photos/posts, clicks on ads, and many more. Tracking these indicators has become important for businesses as they are seeing that social media can lead to dollars.
Too often companies create Facebook pages because they think everyone else has one, which isn’t much of an objective. Knowing and understanding social media KPI’s can really help your business take off in the online word.
At Stratigent, we know that social media marketing is a powerful strategy that will make your business more profitable over time. If you are interested in learning how to track your organization's social media efforts or in our Facebook-specific services, contact us at firstname.lastname@example.org for more information.
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Check out our KPI Services section