Join our team at Tealium's Digital Velocity Conference 2015!
Our CEO, Bill Bruno, will be participating in an expert panel discussion to help marketers leverage their data management platforms. Be sure to catch this discussion, and Bill, on Wednesday April 15th!
Wednesday, April 15th | 10:30 a.m. – 11:15 a.m.
Rethinking DMP Use Cases: First Party vs. Third-Party Data Activation
Advertising-focused marketers are leveraging data management platforms (DMPs) as a way to engage visitors and existing customers. While success has been clear, there are questions about the primary role of the DMP in the marketing funnel; its recognition capabilities; the use of third-party data; and the most effective use cases. Listen to our expert panel as they discuss the merits of a changing view of the DMP’s place in the marketing technology stack.
Bruce Biegel, Senior Managing Director, Winterberry Group
Bill Bruno, CEO, Stratigent
Jay Calavas, Chief Evangelist, Tealium
Did you miss it? Don't worry!
Check out our event recap and video of the Expert Panel for an inside glimpse! Want to talk to us? Contact us at firstname.lastname@example.org