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You’ve set your strategy, you know your goals –
implementing the tools to get you there is the natural next step.

 
But implementation isn’t just about launching a tool, it’s about building an adaptive and scalable platform for your business. Our expertise with launching first-rate, digital framework implementations allows you to take your strategy from ideation to reality. 
 
Whether you’re ready to deploy tag management, implement mobile analytics or build a strategic data layer, we can help you pick a tool that’s right for your business, implement the technical aspects to work in harmony with your current structure and ensure overall integrity of the data that’s being collected.
 
 
 
  • CONFIDENCE AUDIT
    Fall in love with your data program again.
     
    Your data program is like any other well-run machine, it needs service once in a while. You wouldn’t continue to drive your car without a service check every few thousand miles, right? The most common roadblock that organizations face is due to a mishandled or outdated implementation; our expert technicians can give your program a much needed tune-up and get you enamored with your data once again.
     
    Since 2008, our industry-first Confidence Audit has helped organizations identify areas for improvement within their analytics and online marketing programs. We don’t just assess at the surface, we sit down with your team to truly understand the unique pain points and goals for your organization.
     
     
     
  • CUSTOMIZED IMPLEMENTATION
    Build a program as unique as your business.

    We approach implementation differently than everyone else in the industry - we focus on building a program that takes into account every part of your business. Our solutions aren’t cookie-cutter, we help you create a scalable program that evolves as your business changes. Our team will walk you through a 5-step process to assess which solutions fit into your ecosystem.

     

  • DATA INTEGRATION
    You can build the data program of your dreams. 
     
    We live in a multi-channel world. Data is constantly being collected - from our mobile devices, PCs, tablets, TVs and more. So how do you get an accurate story across all of your platforms? Our multi-channel focus and extensive partner network gives us the ability to help organizations integrate all of their datasets across every channel and touch point.
     
    But the goal is not to integrate just for the sake of doing so, instead, we strategically design a data flow schema that represents your business’s mix. Whether you’re looking to visualize data, analyze an extended dataset, automate re-marketing tactics or build a fully personalized, user experience across channel and platform, we can help you leverage the right services to build the data program of your dreams.
     
     
     
  • Handbook
     

    Mobile Effectiveness:
    Building a Best-in-Class Mobile Experience

     

     

    For many leading organizations, the question these days is not around whether or not to invest in building a mobile experience for your brand, but rather what that mobile experience should do/offer to customers. According to a Pew Research Center report, 46% of smartphone owners say their smartphone is something “they couldn’t live without.” In addition, 68% of millennials consider their smartphone to be a personal device1
     
     
    This increased level of dependence on devices opens up an opportunity for engagement for brands interested in taking the customer experience to the next level. We’re not just talking about analytics here; this goes well beyond simply measuring the usage of a mobile app. Building an effective mobile persona includes a deep understanding of app effectiveness, revenue generation, penchant for mobile usage, and many other factors of mobile marketing.
     
     
    Our Mobile Effectiveness Handbook reviews the important factors brands must consider when building a mobile program, including:
     
    • the questions you need to ask before building
    • the key phases to building a successful foundation
    • the correct insights to gather to continue optimizing the mobile experience
    • how other brands have successfully leverage mobile solutions

     

    Fill out the form for your FREE, instant download of the Mobile Effectiveness Handbook!

     

     

     

     

     

    1] CMO Council, ‘Mobile Marketing’, March 2015
     
  • STRATEGIC DATA LAYER
    The missing link to the optimization of all of your marketing investments.
     
    A well-architected, strategic data layer is one of the most important factors to building a long-term, personalized experience for your customers. Our expert, proprietary approach is a driving factor in achieving the ultimate power and control of your individual data. We’ll give you the key to your most powerful enablement vehicle, all you have to do is get in the driver’s seat.
     
     
     
  • TAG MANAGEMENT
    Find the TMS solution that works for you. 
     
    We’ve been the leading consultant in the TMS space since 2009. Our technical team is trained and certified on the major analytics vendors and combines those skills with intimate knowledge of the TMS application to help add value to your business from day one. No matter if you are looking to implement a new vendor solution, build out templates or simply need ad-hoc support, we are your skilled resource to help get the job done.
     

     

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