Optimost

Stratigent + Optimost: Delivering the Power of Insights

A successful testing and optimization program is a key component of any successful online marketing initiative.  To help clients build successful programs, Stratigent and Optimost, the pioneer in multivariable optimization, have partnered to help online marketers improve customer satisfaction, increase conversion rates, and maximize ROI.  

By combining our experience in web analytics and our expertise in testing and optimization, our optimization and analytics services enable our clients launch their optimization program quickly, establish swift wins, and build the momentum needed for long-term successes.  Our services include:

• Optimization Strategy.  Our team follows best practices and builds the business processes for successfully integrating Optimost into your digital marketing initiatives.
• Landing Page Optimization.  Improve the performance of search and e-mail marketing programs through optimization of key landing pages.  Specifically, our team will design experiments that determine the top-performing combinations of headline, copy and layout of your landing pages.
• Conversion Funnel Optimization.  Improve conversion rates by optimizing key conversion funnels throughout your site.  Our team will design a series of experiments to optimize registration pages, shopping carts and credit card pages that improve the results of your business.
• Design of Experimentation & Analysis of Results.  Our certified consultants will develop the testing strategy to ensure each multivariate test is successful.  And once a test is completed, we will work with your team to analyze the results of the test, understand how different visitor segments performed and recommend new tests that continuously improve the user experience and the performance of your online marketing initiatives.

For more information on how Stratigent can help you with Optimost, contact us.