Enhance Your Data - Through Integrating VOC (part 2)

A couple months back, I started a two-part series on integrating Voice of the Customer (VOC) data into your analytics solution. You can reference my previous article on OpinionLab integrations here. This month, I will focus on ForeSee Results. Similar to OpinionLab, ForeSee Results is also a VOC vendor. However, their solution delivers surveys that leverage the American Customer Satisfaction Index (ACSI) to provide valuable data about the user experience. This data is very different from the pag...
By Bill Bruno
About the Author:

Bill Bruno is the CEO - North America, Ebiquity.


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