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Webinar | How to Make the Most of Your Holiday Traffic
Presented by Stratigent & Maxymiser
Media is becoming increasingly complex and transparency a growing concern for marketers, especially in digital. As a result, brands are finding it more difficult to have confidence that they are managing their investment well enough and that they are getting the best results.
Learn why brands must take advantage of their digital traffic and test during the holidays, best practices for preparing for the rush and areas to be midful of when creating and prioritizing test campaigns....
This webinar covers:
Why testing & personalizing during the holiday rush is essential
How to make a game plan that will get you to your goal
How to deal with code freezes and organizational conflicts around holiday testing
Share Brands that are making the most of their holiday traffic and gaining insights you can’t get otherwise!